The Agent Advantage
Pennies for Professionals:
Why REALTORS® are Priceless
Imagine a scenario where a buyer decides to forego hiring a real estate agent to save on compensation. Instead, they opt to search for homes on their own and negotiate directly with the seller’s agent.
In this situation, the buyer may believe they are saving money upfront by not paying for a buyer’s agent however, they could end up paying a higher price for the property due to their own lack of negotiation skills and market expertise.
The Moral of the Story?
You get what you DON'T pay for.
BUYERS! 🚨
WHAT COULD YOUR EXPERIENCE LOOK LIKE WITHOUT A REAL ESTATE PROFESSIONAL?
01.
Lack of Expertise
A buyer who is not represented by a real estate professional may lack knowledge of local market trends, neighborhoods, and property values.
02.
No Negotiation Skills
Skilled negotiators advocate for their buyers' best interests. Under represented buyers lack the skill to secure favorable terms.
03.
Limited Access to Listings and Resources
Realtors®️ have access to a wide range of listings through the Multiple Listing Service (MLS) and other networks. A buyer who is without a Realtor®️, is unable to search, identify suitable properties, or connect with trusted professionals such as lenders, inspectors, and attorneys.
SELLERS! 🚨
WHY DO YOU WANT YOUR BUYER TO BE REPRESENTED BY A REALTOR®️?
01.
Expert Negotiation
You will prefer buyers represented by professional agents who will ensure a fair transaction while protecting their interests.
02.
Efficiency
With a competent buyer's agent handling the scheduling of inspections and most of the communication, transactions proceed smoothly, reducing stress for sellers.
03.
Financial Confidence
Professional agents ensure their clients' financing is in order, reassuring sellers that the deal is secure and minimizing the risk of delays or cancellations.
Ultimately, by choosing not to work with or compensate a buyer’s agent, the buyer may find themselves in a situation where they get what they didn’t pay for: a lack of support, expertise, and advocacy, potentially resulting in a less favorable outcome and higher overall costs.
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Source: nar.realtor