Coaching your database so that lead management and outreach become effortless.
Because real estate can be that simple.
We’re known for our signature approach to database coaching and done-for-you marketing resources. All the tools Realtors®, real estate teams, and brokerages need to achieve life goals, build meaningful relationships, and convert contacts into closings.
In essence, we help you be more, do more, and have more.
Meet the Navigator's Toolkit.
The complete 30-day system for finally getting your database organized and turning it into your databank.
Stop letting contacts collect dust. The Navigator’s Toolkit gives you every tool, template, and script you need to build a database that pays you back - consistently, predictably, and on autopilot.
What’s included:
The Lighthouse Sequence: 7 emails that guide new contacts from introduction to action in 30 days
Steady Sail Monthly Touch: 12 done-for-you monthly emails with seasonal hooks and matching social posts
The Captain’s Log: A Google Sheets tracking system with 7 tabs to manage every contact, metric, and milestone
Harbor Master Tags: 50+ CRM tags with setup guides for 6 major platforms and a built-in, color-coding system
30 Social Media Post Templates: Captions, hashtags, and a content calendar ready for Instagram, Facebook, and TikTok
10 Phone Scripts: For VIP check-ins, reactivation calls, referral requests, market updates, and more
30-Day Implementation Guide: A week-by-week action plan so you know exactly what to do and when
Harbor to Horizon $247
The concept:
Start from the harbor (zero database) and sail toward the horizon (building a robust 500-contact database in your first year).
Your problem:
Most new agents don’t know how to build a database from scratch. They chase random leads, buy Zillow contacts, and burn out in Year 1 with inconsistent income.
Our solution:
Harbor to Horizon is a complete first-year system with a 52-week roadmap showing exactly how to get from 0 to 500 quality contacts, including 52 pre-written emails, networking scripts, social media content, and step-by-step implementation guides.
Build your database from Day 1. Set yourself up for long-term success. ⚓️
The Anchor Drop $27
The concept:
Anchoring new contacts into your database from Day 1, so they don’t drift away.
Your problem:
Most Realtors® ghost new leads after one failed call. The contact forgets about you. Three months later, they call someone else.
Our solution:
The Anchor Drop is a 5-email welcome sequence (over 21 days) that anchors you in their mind as their trusted real estate resource - so when they’re ready, you’re the only agent they call.
Don’t let new contacts drift away. Anchor them from Day 1. ⚓️
Steady Sail Monthly Touch $17
The concept:
Maintain a steady, consistent course with your database all year long - never running out of content, never going silent.
Your problem:
Most Realtors® start strong in January, then run out of ideas by March. They stare at blank screens, wondering what to send. Their database goes months without hearing from them, and referrals dry up.
Our solution:
Steady Sail Monthly Touch gives you 12 pre-written monthly emails (one for every month) with seasonal hooks and market insights already built in. Just customize with local stats, add your signature, and send - year-round consistency without the stress.
Stay top-of-mind all year. Never run out of content again. ⚓️
Harbor Master Tags $37
The concept:
The harbor master organizes every ship in the harbor and knows exactly where each one is at all times. Your CRM tags do the same for your database - bringing order to chaos.
Your problem:
Most Realtors® have a messy, disorganized CRM. Everyone looks the same. You can’t tell VIPs from cold leads. You waste time scrolling through hundreds of contacts, wondering who to call next.
Our solution:
Harbor Master Tags gives you 50+ pre-built CRM tags with color-coding, categories, and setup guides for 6 major CRMs. Organize your entire database in one afternoon - then know exactly who to contact, when, and why.
Stop drowning in database chaos. Organize it like a harbor master. ⚓️
We write, you prospect.
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We write, you prospect. ⚓
We will ride the tide with you.
Our additional services:
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One-on-one coaching focused on database growth, consistency, and referral generation
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Complete CRM implementation with tags, sequences, and automation (Harbor Master Tags + custom workflows)
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We implement your database systems for you
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The Crew (group coaching), Captain’s Circle (mastermind), or Private Navigation (1:1 weekly coaching)
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Personalized email sequences, phone scripts, and social media content built specifically for your market
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Design and execute client appreciation events, VIP touchpoints, and referral cultivation programs
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Hands-on guidance to implement Navigator’s Toolkit, Seasonal Sails, or any AnchorIt product into your daily workflow
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Strategic guidance on segmentation, reactivation campaigns, nurture sequences, and referral systems
Are you interested in any of these additional services?
Your anchors in the industry.
We pride ourselves in being the anchor for Realtors®, real estate teams, and brokerages who seek the guidance, support, and stability needed to build legacies. We will be your partners, your loudest cheerleaders, and the hand you can hold when navigating industry shifts.
Sharon Lewis P.A.
Founder & Database Coach
Founder and database coach. Industry leader with over a decade in real estate closing transactions, coaching agents, and supporting leaders.
Originally from Toronto, Sharon ventured to Fort Lauderdale in 2000 after graduating from college to pursue her vision of entrepreneurship. Inspired by a desire to build something of her own, she embraced a newfound passion for real estate. Although successful in selling homes in South Florida, Sharon quickly realized her drive went beyond transactions - she was born to coach and inspire. Leadership is Sharon's natural calling, and she graduated to leading teams where she sharpened her coaching and training skills across all things real estate. Sharon now lives and thrives in the DMV area, steering AnchorIt forward with her beautiful family by her side.
Welcome to the crew.
Competent. Reliable. Professional. These are just some of the many expressions that come to mind when I think of Sharon and the AnchorIt team. With both of their backgrounds in real estate and then you sprinkle tech and systems knowledge in too, they are indeed a dynamic duo for any real estate team or solo agent. They understand the behind-scenes performance required to implement systems that will run your back-end business so you don’t have to. I’m happy to have found my dream database team.
Lauren Lassiter
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